Last week we looked at the five Best-Named products and as warned, now it’s time for part two. The flipside. The missteps, mistakes and wtf moments in titling over the last forty years. As always, this isn’t about the product, just the name. A rose by any other name would still have new class feats, right? Things that inherited bad names because of a pre-existing license are off the hook, too, and so are people trying to avoid last minute threats of litigation. The first one means I can’t ping Dragon Age for having very few, if any dragons. The last one means I have to be merciful to Lejendary Adventures. And yet it sickens me to even type that. Direct all bitching to the internet, it loves that stuff.
#5: The Annoying Acronym – G.U.R.P.S.
There’s nothing necessarily wrong with acronyms, but like everything good, geeks love them so much it becomes creepy and wrong. As a result the RPG industry is full of unnecessary and painful acronyms and abbreviations, from companies like BTRC and ICE and LUG and TSR to games like FUDGE and FATE and ORE and CORPS and QAGS and JAGS and the poorly fudged CHIL-L (the last L didn’t stand for anything). Maybe we weren’t supposed to pronounce EABA (it sounds like someone popping a hamstring while pooping), but after GURPS could we ever be sure? GURPS became a household name which proves it doesn’t matter if you sound like a bowel movement if your content is good enough. Maybe you think I’m being unfair but the final nail in the coffin comes from the games full title: the Generic Universal Role-Playing System. Generic and Universal is very redundant. No points.
(Yes I know it originally stood for “the Great Unnamed Role-Playing System”, but that’s no excuse. TORG originally stood for The Other Roleplaying Game and it sounds much less like belching, and doesn’t stand for anything.)
Acronym Runner Up: OSRIC. Because not only does it have nothing to do with minor characters in Hamlet, it also has none of the letters of Dungeons and Dragons which it is basically a rehashing of, and it takes me ten hours to remember what any of the letters mean. The 5 slot would have gone to OSRIC but it slides on the technicality of not actually being a product.
#4: The Unpronouncable – SLA Industries
We’ve done some truly horrible things to the English language and its list of characters to make game titles. The endless love affair with colons and ampersands lasted well beyond the boundaries of good taste, but then there was the pointless inanities like the little, up in the air “o” in C*ntinuum (which I can’t even write on this blog), or the lower case reversal of deadEarth or the dollar sign in Vampire$. Or the never-explained circle in Mark Rein-SPLAT-Hagen’s name. Dear game writers: stop that, it’s incredibly annoying, and it’s also bad business. I don’t want to pick up a game that I can’t read, or have trouble trying to pronounce. But there was no greater offender then the game that wanted you to pronounce things incorrectly to make it work. In no universe ever would the word SLA be pronounced “slay”. It looks like a hard A, it quacks like a hard A. At best it could be SLAW Industries, which might explain the guy with the pumpkin on his head.
Unpronounceable Runner Up: H.O.L., unless it was a deliberate parody of SLA, which is definitely plausible, forcing it to sound like a hole in the ground was just annoying. Everyone I have ever met uses the name to rhyme with “toll”. Again though, maybe that WAS the joke.
#3: The Terribly Under-Selling – Underground
Okay, so imagine the best cyberpunk setting you’ve ever seen, something that is built on the rules of political and social satire at its fundamental level, like Transmetropolitan and Judge Dredd got married and had a super-powered baby. And it poked fun at roleplaying as well, casting the PCs as in-genre murder-hobos, cybernetic superheroes built for war and now turned lose on the streets with nothing but bystanders to kill – but subtle and low-key, unlike other satires like Violence! and Power Kill. And more playable too. And clever. And sexy. And with awesome rules. Now name it Underground. I guess it’s about moles? Or alternative music?
Under-Selling Runner Up: Feng Shui. Most people get that it’s not about moving furniture. Eventually. Eeeeeventually.
#2: The Inanimate Object – The Window
Okay, maybe I’m being unfair. The Window was a system, so it didn’t have any cool ideas from a setting to use for its title. The Window was free, it didn’t have to try and sell itself. It was a metaphor about a window into drama, or narrative. Sorry, not good enough. Even if it’s just a generic system, that’s no excuse to name it after an inanimate object. Even a game engine deserves a good name. Like The Amazing Engine. That works. D20 is succinct and clear, and doesn’t make me feel like the sequels will be called Door and Wall. There was, of course, an RPG called The Ladder, but it actually had a justification for that in its dice ladder. The Window doesn’t justify itself at all, but does – ironically – make heavy use of a ladder.
Object Runner-Up: Burning Wheel. It’s just plain false advertising. There’s no fast cars, no auto-racing, and the rules offer no real guidelines for chariot duels. The Wheel is vaguely hinted at as being involved in the system, kind of like the ladder, but they don’t try very hard, and it ends up feeling like it was named by a random generator. Two more rolls and it might have been the Fisting Banana. Man, I would play that.
#1: The Oh My God Did Nobody Edit This At All Insanity – Panty Explosion
It has a new name now, because obviously. I know hindsight is 20-20, but you should at least squint into the future sometimes. Try and make out the blurry shapes. One of them is a train coming to punish those stupid enough to play on the tracks.
Oh My God Runner Up: there is a supplement for Silver Age Sentinels called Country Matters. That’s old fashioned slang for fucking, made famous by Hamlet, the most famous thing ever. The book is also about female superheroes because we wanted that book to have the letters C U N and T right front and center to make that clear. Is that better or worse than the gynecological exam of Exalted’s Savant and Sorcerer? You decide. I still need to point out that nothing in the Forgotten Realms seems to have been forgotten…
Oh, and one final thing: nobody has ever, EVER, called Denver the City of Shadows. And nobody ever will, no matter what your setting says.